Marketing Director
Orlando, FL
We are seeking a talented and experienced Marketing Director to lead our marketing efforts at our event rental company. The Marketing Director will be responsible for developing and executing marketing strategies to drive business growth, increase brand awareness, and generate leads for the company. The ideal candidate will have a strong background in marketing, with a focus on the events industry.
Key Responsibilities:
- Develop and implement comprehensive marketing plans and strategies to promote our event rental services.
- Manage all aspects of marketing campaigns, including digital marketing, advertising, social media, email marketing, and content creation.
- Conduct market research and analyze industry trends to identify opportunities for growth.
- Collaborate with the sales team to develop lead generation strategies and drive sales initiatives.
- Monitor and analyze marketing performance metrics to track the effectiveness of campaigns and optimize strategies.
- Manage the company's brand image and ensure consistent messaging across all marketing channels.
- Oversee the creation of marketing materials, including brochures, flyers, advertisements, and promotional items.
- Build and maintain relationships with key partners, vendors, and industry contacts to support marketing initiatives.
- Stay up-to-date on the latest trends and best practices in marketing, particularly within the events industry.